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Is Xiaomi about to enter US smartphone market next month?

xiaomi mi mix 3 front official xiaomi 01
© Xiaomi

The Chinese manufacturer that is soaring in Asia has announced an event in New York City for the 8th December. Is Xiaomi about the enter the US smartphone market?

According to Xiaomi’s Operational Project Manager for North America, Aaron Yang, who made the announcement on Reddit, Xiaomi will be hosting its “biggest party yet”. Yang posted that the event would feature special guests and notable celebrities.

Those interested in attending can sign up for the Xiaomi party by filling in this registration form. Successful applicants will be contacted directly by the company.

AndroidPIT galaxy s9p vs xiaomi mi 8
The Mi 8 can hold its own against much more expensive smartphones. / © NextPit

The Chinese brand, which makes everything from smartphones to smart home devices and televisions, already sells a small selection of its product catalog in the US including the Mi Electric Scooter, the Mi Home Security Camera and the Mi Power Bank Pro. If Xiaomi was to enter the US smartphone market with something like Mi Mix 2S or the rumored Pro version of its Mi 8 phone, it could really shake up the scene.

The brand has previously said that it would need to work with a carrier if it was to enter the US. Another Chinese manufacturer, OnePlus, launched its new 6T last month alongside a new partnership with T-Mobile. Is Xiaomi about to follow the OPPO sub-brand into America?

Xiaomi has been expanding significantly into western markets of late. The company is holding an event in the UK on Thursday, where we are expecting the announcement of the Mi8 Pro, as well as the grand opening of the UK’s first Xiaomi store in London. The Xiaomi Redmi Note 5 also recently launched in Ireland alongside the Redmi 6 and Mi MIX 2S.

  • Xiaomi trolls Apple with Mi bundles priced the same as new iPhones
xiaomi vs apple max
The brand is not afraid to take direct shots at its US-based competition. / © XDA-Developers

The company, which is known for delivering high-performance tech at a fraction of the price of its competition, would certainly be a concern for Apple and Samsung in the US. Xiaomi does not appear to be afraid of the political tensions that have kept other Chinese manufacturers such as Huawei out of the US up to now.

What do you think of Xiaomi entering the US smartphone market? Does the company have the potential to shake things up? Let us know in the comments below.

Source: Xda Developers

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David McCourt

David McCourt
Editor

David enjoys staying abreast of the latest technology and newest Android apps. Outside of the office, he can be found playing snooker and writing bad 00s indie songs.

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7 comments
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  • 1
    FNTCH-POS Jan 21, 2022 Link to comment

    Hi all.. Does anyone know whether these guys ever penetrated US market?


    • Rubens Eishima 29
      Rubens Eishima
      • Admin
      • Staff
      Jan 21, 2022 Link to comment

      In the end, Xiaomi only sells a limited range of products in the US.

      Smartphones were not officially sold by the brand in the country. But there are some models for sale through unofficial channels.

      Zois Bekios Zannikos


    • Zois Bekios Zannikos 9
      Zois Bekios Zannikos Jan 22, 2022 Link to comment

      https://www.mi.com/us/ You can find the products that they sell here, mostly accessories and smart home appliances. Thankfully their ban has been lifted but as of now the company has been reluctant to try and penetrate the US market.


  • 12
    harshatecordeon Nov 8, 2018 Link to comment

    Wow...Superb information.


  • Rusty H. 33
    Rusty H. Nov 8, 2018 Link to comment

    The more competition you have, the better for consumers! The hard part about breaking into the USA market, is, people here "traditionally" don't pay full retail, per se, on phones. Carrier branding is somewhat required. Phone manufacturers make deals with carriers to carry their brands, then, carriers sell the phone at retail, but at a "zero percent financing" for 24-36 months and make it up on overcharging for phone data service, not to mention whatever profit they make for charging full retail. If more brands do carrier branding at a LOWER price point, and has a good product, it will force the Apple/Samsung duopoly to lower the price or their sales may suffer.

    Sorin


  • CJ Brown 29
    CJ Brown Nov 7, 2018 Link to comment

    Bring it on ! Let Xiaomi force the competition to lower their prices (especially Apple since they're fine with throttling the iPhone vs just guarantee a battery replacement)! 😉👍

    SorinRusty H.


  • David Martrano 29
    David Martrano Nov 7, 2018 Link to comment

    All competitors are welcomed in the smartphone world. More choices are always a good thing for consumer's!

    SorinRusty H.CJ BrownGavin RunebladeLemuel G

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