App distribution - Lack of localisation?

I've just released my first android app. Whilst uploading to the play store, it asks you what countries you want to distribute it to.

My app is only translated in English, and due to a combination of my terrible language skills and no budget, I'm not planning on translating it to other languages

Are there any rules/recommendations as to where you can distribute if you don't translate the app? For instance, there's plenty of English speaking people in France, but would I be 'punished' if I didn't translate it to French when selecting that country?

Similarly, can users see what language the app is in before downloading it? I wouldn't want users to think the app is available in their language when that's not the case, as obviously they'd be disappointed.